Sales X-Ray
Expand customer knowledge
Our Sales X-Ray is a one off, deep scan of your sales history to examine how well your business is performing, exploring the behaviours of your customers, products and sales representatives. We achieve this with the following insights to better understand your company from a fundamental, strategic and behavioural perspective.
Achievements…
Compared to the best of our existing campaigns we have achieved 45.8% more ROI, 231% more revenue and 63% more purchases thanks to the ability to find our ideal audience.”
| Matej Rejnoch Craneballs Studios |
 |
Team Bio…
“Our Sales X-Rays are always presented clearly to our clients, but are fairly complex to create. I first assess the customer’s dataset by running a deep scan and, from this, interpret my findings by aligning them with how the business works. Design, layout, KPIs, metrics and the overall user experience are of equal importance to me, so I produce charts and graphs with simplicity in mind to enable the client to digest and take action immediately.”
Tomas Stahl
Head of IT Delivery
1. Revenue History
We select the most relevant period for analysis exposing the times your business has experienced the most significant changes. Discover the revenue trends of any customer,
product or team member.
2. Purchase Latency
Learn how often your customers place orders and the time periods between consecutive purchases, helping you identify customers who may have stopped buying.
3. Strategic Customers
Strategic customers generate the highest long-term value. Understand them and how your key salespeople and products can work most effectively with them.
4. Best-selling Products
Discover the key products in your portfolio that bring you the greatest long-term revenue.
5. Key Salespeople
Gain a clearer picture of your strongest sales representatives and ensure they are equipped with the best information to grow customer loyalty.
6. Sales Team and Customers
Who sells to which customers? Discover which team members should focus on which customers to maximise success for all.
7. Customers and Products
Who buys which products? Assess customers against your best selling products and which combination works best.
8. Products and Salespeople
Who generates the most revenue with which products? Assess the ability of key salespeople against your top selling products. Distinguish customer categories and resolve loyalty issues.
9. Dynamic Behavioural Segmentation
Categorise customers by revenue, number of purchases and the duration since their last purchase. Learn how customers transition between categories.
10. Recommended Actions
Urgent recommended actions for customers who require special attention as a result of a dramatic change in their purchasing behaviour.
Team Bio…
Our Sales X-Rays are always presented clearly to our clients, but are fairly complex to create. I first assess the customer’s dataset by running a deep scan and, from this, interpret my findings by aligning them with how the business works. Design, layout, KPIs, metrics and the overall user experience are of equal importance to me, so I produce charts and graphs with simplicity in mind to enable the client to digest and take action immediately.
Tomas Stahl
Head of IT Delivery
Achievements…
Compared to the best of our existing campaigns we have achieved 45.8% more ROI, 231% more revenue and 63% more purchases thanks to the ability to find our ideal audience.”
Matej Rejnoch
Craneballs Studios
Sales X-Ray
Expand customer knowledge
Our Sales X-Ray is a one off, deep scan of your sales history to examine how well your business is performing, exploring the behaviours of your customers, products and sales representatives. We achieve this with the following insights to better understand your company from a fundamental, strategic and behavioural perspective.
1. Revenue History
We select the most relevant period for analysis exposing the times your business has experienced the most significant changes. Discover the revenue trends of any customer,
product or team member.
2. Purchase Latency
Learn how often your customers place orders and the time periods between consecutive purchases, helping you identify customers who may have stopped buying.
3. Strategic Customers
Strategic customers generate the highest long-term value. Understand them and how your key salespeople and products can work most effectively with them.
4. Best-selling Products
Discover the key products in your portfolio that bring you the greatest long-term revenue.
5. Key Salespeople
Gain a clearer picture of your strongest sales representatives and ensure they are equipped with the best information to grow customer loyalty.
6. Sales Team and Customers
Who sells to which customers? Discover which team members should focus on which customers to maximise success for all.
7. Customers and Products
Who buys which products? Assess customers against your best selling products and which combination works best.
8. Products and Salespeople
Who generates the most revenue with which products? Assess the ability of key salespeople against your top selling products. Distinguish customer categories and resolve loyalty issues.
9. Dynamic Behavioural Segmentation
Categorise customers by revenue, number of purchases and the duration since their last purchase. Learn how customers transition between categories.
10. Recommended Actions
Urgent recommended actions for customers who require special attention as a result of a dramatic change in their purchasing behaviour.
Sales X-Ray
Expand customer knowledge
Our Sales X-Ray is a one off, deep scan of your sales history to examine how well your business is performing, exploring the behaviours of your customers, products and sales reps. We achieve this with the following insights to better understand your company from a fundamental, strategic and behavioural perspective.
1. Revenue History
We select the most relevant period for analysis exposing the times your business has experienced the most significant changes. Discover the revenue trends of any customer, product or team member.
2. Purchase Latency
Learn how often your customers place orders and the time periods between consecutive purchases, helping you identify customers who may have stopped buying.
3. Strategic Customers
Strategic customers generate the highest long-term value. Understand them and how your key salespeople and products can work most effectively with them.
4. Best-selling Products
Discover the key products in your portfolio that bring you the greatest long-term revenue.
5. Key Salespeople
Gain a clearer picture of your strongest sales representatives and ensure they are equipped with the best information to grow customer loyalty.
6. Sales Team and Customers
Who sells to which customers? Discover which team members should focus on which customers to maximise success for all.
7. Customers and Products
Who buys which products? Assess customers against your best selling products and which combination works best.
8. Products and Salespeople
Who generates the most revenue with which products? Assess the ability of key salespeople against your top selling products. Distinguish customer categories and resolve loyalty issues.
9. Dynamic Behavioural Segmentation
Categorise customers by revenue, number of purchases and the duration since their last purchase. Learn how customers transition between categories.
10. Recommended Actions
Urgent recommended actions for customers who require special attention as a result of a dramatic change in their purchasing behaviour.
Take the first step
I need to UNDERSTAND
my customers
I need to RETAIN
more customers
I need to DELIGHT my
customers with insights
Take the first step
I need to UNDERSTAND
my customers
I need to RETAIN
more customers
I need to DELIGHT my
customers with insights